Privacy Policy

DanceFlow is a software platform for dance studios, instructors, and related businesses. Our platform may support scheduling, client management, memberships, payments, event registration, public booking, client communication, and transactional notifications.

In this Privacy Policy, “DanceFlow,” “we,” “our,” and “us” refer to the DanceFlow platform and related services.

We may collect the following categories of information:

• Contact information, such as name, email address, mobile phone number, mailing address, and emergency contact information.
• Account and profile information, such as login credentials, user role, studio affiliation, and preferences.
• Booking and service information, such as appointments, lesson history, floor rental bookings, event registrations, waivers, attendance, and notes.
• Billing and transaction information, such as purchase history, invoices, subscription details, and payment status. Card data may be processed by third-party payment processors and is not stored in full by us.
• Communications data, such as support messages, notification history, email delivery data, and SMS delivery data.
• Device and usage data, such as IP address, browser type, pages visited, timestamps, and interaction logs.
• Media or uploaded content, such as files, lesson recap videos, and documents submitted through the platform.

We may use personal information to:

• Provide, operate, maintain, and improve the platform.
• Create and manage user accounts and studio workspaces.
• Process bookings, registrations, memberships, subscriptions, and payments.
• Send transactional messages such as booking confirmations, appointment reminders, event confirmations, event reminders, intro lesson confirmations, floor rental reminders, and account-related notices.
• Respond to support requests and troubleshoot issues.
• Monitor platform performance, detect fraud, enforce security, and protect users and the service.
• Comply with legal obligations and enforce our agreements and policies.

If you provide your mobile phone number through a booking form, registration form, account form, inquiry form, or another platform workflow, you may receive transactional SMS messages related to your activity.

These messages may include:

• Appointment confirmations
• Appointment reminders
• Intro lesson confirmations and reminders
• Event registration confirmations and reminders
• Floor rental confirmations and reminders
• Important account or service notices

Message frequency varies based on your activity and relationship with a studio using DanceFlow.

Message and data rates may apply depending on your wireless carrier and plan.

You can opt out of SMS messages at any time by replying STOP. For help, reply HELP.

Mobile information will not be shared with third parties or affiliates for marketing or promotional purposes.

We may share information in the following limited circumstances:

• With the dance studio, instructor, organizer, or business that you interact with through the platform.
• With service providers who help us operate the platform, such as hosting, authentication, analytics, customer support, email, SMS, storage, and payment processing vendors.
• With legal, regulatory, or governmental authorities when required by law or when necessary to protect rights, safety, and security.
• In connection with a merger, acquisition, financing, reorganization, sale of assets, or similar business transaction.

We do not sell personal information to third parties for their own marketing purposes.

We may use cookies, local storage, pixels, and similar technologies to remember preferences, keep users signed in, understand usage patterns, improve performance, and measure feature adoption.

You can manage some cookie and browser settings through your device or browser controls, though disabling certain tools may affect site functionality.

We retain information for as long as reasonably necessary to provide services, maintain records, comply with legal obligations, resolve disputes, enforce agreements, and support legitimate business operations.

Retention periods may vary depending on the type of information, customer account status, and legal or operational requirements.

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Depending on your location, you may have the right to access, correct, delete, or request portability of certain personal information, or to object to or limit certain processing.

You may also opt out of SMS messages by replying STOP, and you may manage certain email or notification preferences through the platform when available.

The platform is not directed to children under 13, and we do not knowingly collect personal information directly from children under 13 without appropriate authorization. If you believe a child has provided personal information inappropriately, contact us so we can review and address the request.

The platform may integrate with or link to third-party services, including payment providers, messaging providers, authentication systems, and external websites. Their privacy practices are governed by their own policies, not this one.

We may update this Privacy Policy from time to time. When we do, we may revise the effective date above and post the updated version on this page. Continued use of the platform after changes become effective constitutes acceptance of the updated policy where permitted by law.

If you have questions about this Privacy Policy or our privacy practices, contact us at: